Why You Need a Website

Having a website and online presence strategy allows you to market your business online. A website is also important because it helps to establish credibility as a business. A website not only gives credibility but it also helps to give a positive impression that your company is bigger and more successful.

First Impressions Count

Let's face it - we live in a world where people Google before they shop, visit online review sites like Yelp before they buy and "check-in" via Facebook as they go about their days. Because of this, you want your first impression to be the best it can be. Beginning with your website, consumers are passing judgement and making decisions about whether or not they will even visit your store, restaurant or office. They're likely to dismiss you entirely, as well, should they believe your website doesn't reflect the kind of experience your business - or a business like yours - should offer.

Window Shopping Isn't What is Use to Be

Strolling down your local Main Street isn't the only way people check out stores and other small businesses nowadays. With routine visits to Yahoo , Bing, Google, Yelp and other online sites, customers are constantly seeking where they plan to make their next purchases. Make sure your business is well represented on these sites by first and foremost, having a website - but by also being represented among each of the online search engines, review sites and other online spots your business may be considered for customer review. Beyond having your URL address available, also be sure your street address, phone number and email is easily visible. Social media links can't hurt, either, but only include these if you are actually active on social media.

No Website Means Losing Business

By now it's clear that if you don't have a website, you're missing out on opportunities for customers to identify who you are and if they want to spend money with you. This said, if you have a bad website it is better to have no website. While no website equals missed opportunities, a bad website can actually be worse since it literally makes your business look bad. If you can't proudly promote the website you have currently live and available for the world to see online, take it down. A bad website is far worse than no website - but let's be clear... both are bad for business.

Young, hungry and humble, that's the best way to describe Vitris. Thank you Jack and everyone else at Vitris for providing a warm welcome and expert services. Would recommend to anyone that's looking to take their website to the next level.

-NICK SHARPE

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